Event planning brings together organisation, communication, marketing and people management to turn an initial idea into a structured and well-prepared event.
This free online Event Planning course introduces the main areas involved in planning, organising and evaluating events. You'll begin by exploring the events industry itself and the role of the event planner, including the responsibilities and decisions involved before an event takes place.
The course then looks at some of the practical areas that support effective event management. This includes contingency planning, health, safety and security, market research, event marketing and the people required to deliver an event.
You'll also explore the importance of communication and customer service. Events frequently involve different teams, suppliers, colleagues, customers and attendees, so understanding how people work together is an important part of the planning process.
Evaluation is another key theme. You'll learn why events should be reviewed afterwards, what information can be used and how evaluation can help identify improvements for future events.
These skills can be useful in many different settings. You may already help organise workplace activities, community events, hospitality experiences, meetings or promotional events. Alternatively, you may be exploring Event Planning or Event Management as a new area of interest.
The course provides a useful introduction to the subject while developing transferable skills in organisation, communication, marketing, customer service and working with others.
For learners in Scotland, the course is comparable to SCQF Level 5 and can be fully funded if you meet the current eligibility criteria.
Who this course is for
This course may be useful if you are:
- New to Event Planning and want a structured introduction to the subject
- Exploring Event Management as a possible future area of work or further study
- Working in administration or business and helping to organise meetings or events
- Working in hospitality, leisure or customer service
- Supporting marketing, promotional or community events
- Involved with a charity, community group or voluntary organisation
- Looking to develop transferable planning, communication and organisational skills
No previous Event Planning experience is needed to start developing your knowledge.